As we move from a knowledge-based to a “social economy,” leaders must build what Stephen Miles defines as their “social intelligence quotient” or SocQ. This skill goes beyond having one-to-one empathy to being able to connect with the broader public in a way that communicates a company’s purpose and values yet is in sync with the community’s standards. Miles explains how leaders’ SocQ and ability to connect one-to-many are essential to organizations’ survival under the global magnifying glass.